A survey by the Halifax reveals that the majority of people are willing to pay more for a house with good broadband. We know we've already seen statistics to show
houses with good broadband sell for higher prices, but this one seems to be
asking people how much more they are willing to pay for a house with better
broadband and showing a willingness to pay an extra, with a fifth of people
surveyed saying they would pay 4 to 10% extra from even a relatively modest
improvement in broadband.
Even in the NE it appears 85% are
willing to pay an extra 3%. I expect it's perhaps more in reality, but people
don't like saying they'll pay more. If this is the situation now, it
will be even more important in years to come, and it points to £1000 per
property being good value for a future-proof fibre connection that will add
thousands in home value.
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